the not-sexy side of growing a business



November 8, 2023

Okay, it’s always been this way for me.

Before I turned 23, I managed a staff that was 90% older than me. The only people who were my age or younger were the front desk associates that I hired myself. 

For the first ninety days I worked at that location after training, I cried every day in my truck. I was constantly facing things like: 

You’re new, but that’s not how we do things here

I’ve been doing this as long as you have been alive 

You’re not going to last. There is no point in changing this.  

When I took the job, I never realized that I was coming into a location that had been running a certain way for so long. It was nothing short of toxic, and the turnover rate reflected it. I was used to being the youngest person in my class since I took college online.

I was used to being younger on the staff with more experience since I worked full-time since I turned 18 (sometimes even two full-time jobs). But I wasn’t ready for the things that I faced when it came to running a new location, working with this staff, and hoping to raise the member count.

I chipped away at it piece by piece, day by day.

Then, something incredible happened. The staff started listening to what to do and helped, and after being the LOWEST clinic in closing rates, we were #1 for five months running.

In May, I closed 22 memberships alone (which anything higher than 10 was always a HUGE thing). 

I think about those days of going in and working long hours, but I’m not sure if it will work out. That feeling of knowing that it will work always comes back. 

Further reading: Covered in puppy pee and a new outlook, I got caught using a Sales Script, I was so broke I had to borrow multiple figures from my BF

Starting a business at 24

Most CEOs are in their 40s when they started a business, so creating a business at 24 was different. The same could be true for you.

You may be the sole owner-operator… It doesn’t mean you are immune to the comments you get from friends/family/strangers.

Getting them to understand

I’ll never forget when my mom asked me what my backup plan was when I quit my job in May 2020. Stunned and shocked, I had no wonder about replying to my mom then…

Is it a plan? She doesn’t go here. Without asking, I KNOW there were many conversations about my Business and what my parents thought.

While my mom was asking me what my backup plan was, my dad was asking me how the job search was going.

I’ll never forget the shift from both my parents.

After closing my Business in 2021 and coming back. My dad said in passing, “I can see it now, Meghan Lamle consulting – $250k to get in the door.”

This was four years in the making, showing him the Business and hoping he would finally get it. One comment in passing changed my whole world.

If they don’t get it now, give them time.

Okay, I didn’t believe I needed this.

When I started my business, the strategy part was not the hard part for me (and probably is not for you). If you are anything like me, you don’t need the Mindset. You think it’s fluffy and not required.

BOY, was I wrong?

Mindset is the foundation of all you do in your Business, and most people don’t have the Mindset yet to build something massive.

The unsexy side is growing your Mindset to match your goals and set yourself up for success.

This is the fuel in your car, to silence the inner imposter and to push through when you don’t know how it ends.

And it simply starts with making it a priority. 

Conscious Mindset work versus conscious mindset work

Mindset work is paired into two different types of mindset work. Conscious mindset work focuses on the conscious brain. This is your journaling, affirmation, and reading books, and is the most common advice. While these are GOOD places to start, there is a problem with it.

Your subconscious mind controls 95% of the decisions you make. While you can focus on conscious mindset work, the lasting change comes from your subconscious mindset work. Lasting change comes from changing your beliefs to support your goals.

My favorite way to reprogram my mind – hypnotherapy.

Much like meditation, hypnotherapy allows you to tap into the theta brain wave state to change your subconscious mind. You can do it in bed, at home, guided through a live session, or pre-recorded.

When I bought the bundle from Addison, I thought,” Why not”?” Since using it, I’ve seen massive changes in my subconscious blocks.

I WISH I had found this tool sooner to support my Mindset because there has been a lasting change that journaling for 10k months couldn’t do for me.

Favorite tool for subconscious work

Further reading: Everything you need to know about hypnotherapy

When Business feels heavy

While growing your Mindset, creating a business and showing up on social media can be a lot. There is so much power in the pause.

My favorite way to stop in and pause is a quick check-in (or long check-in) with myself. It can feel overwhelming and lonely, or something pushes a boulder uphill.

Take a moment, grab a piece of paper and ask, “How are you doing?” and then answer yourself.

I return to this practice. In times of massive growth, it’s a great place to reflect on.

My enormous growth over the last couple of years has looked like this:

From $100k in sales in my first 8 months, $220k in cash in my first year in business, $100k in sales in 90 days and then $300k in sales in 90 days

All this came with the unsexy side and took time for my mindset.

So, have you checked in with yourself today?





the not-sexy side of growing a business

Hey, I'm Meghan

I never planned to be in sales, but here I am after 9 years and probably won’t leave.

I didn’t come out of the womb selling but having three older brothers taught me a thing or two about how to get my way.

When I graduated in 2017, I thought I would trade my Colorado casual for a pant suit and a growing career. That quickly turned into management and getting fired after 11 grueling months.

But I was on to something when my clients started making more money.. So I ran head out into teaching more sales.

If you are a female entrepreneurs who is sick and tired of being stuck in the same place, unsure how to scale your business, sign clients and enjoy.

I’m teaching you to ditch the sleaze, unaligned, and just flat out dumb sales advice. You in?