“I don’t want to sound like an MLM” – one of the first things my client K told me before joining Scale to $5k. The truth was she KNEW she had something to bring to the online space when it came to course creation and being a learning specialist. 

The Problem

This was 2020 and the space was new. It was harder to explain the value of having someone with educational design and learning theory. The big coaches she WANTED to work with weren’t giving her the time of day.

New Niche, Same Marketing and Sales Problem

And she was scared of selling and didn’t want to be sleazy, icky, or gross. (insert the mindset struggle around sales)

Using the Scale to $5k Framework.

Her business changed inside Scale to $5k and allowed her to work with her vision board client

In Scale to $5k, Client K was FINALLY able to

• Confidence selling her services on stories
• Created repeatable marketing to use every time she wanted to sell (or launch another offer)
• Created multiple ways to work with her (do-it-yourself, Do it with her, done for you)
• Knew exactly what to post and the psychology behind it

If you are currently scared of selling but have VALUABLE expertise

The missing piece could look like:

• Understanding and connecting to a desire in your marketing. Not everything leads to money and when you communicate the value of your services – it doesn’t have to be tied to money
• Having a place to practice sales and be safe to mess up and try again. So many times the only sales practice is happening when money is on the line. This allowed me to give her real-time feedback and a place to fail (PS – Inside Scale to $5k – one call a month is dedicated to role-playing to practice your sales skills. This is a DEDICATED space to show up, try, and get feedback)
• Creating packages and offers to meet her clients at every step of the way. While you do focus on one offer to sell first, as you grow your business having an offer suit helps you scale.

In case you forgot,

Sales skills are the difference between them saying “Maybe” and sending you more referrals than you know what to do with

Further Reading:

From stuck to Clarity

Making $5k Sales Day with Small Audience

Sign clients EVEN with a Small Audience

From signing ONE client to $6.2k sales in four week